Importance Of Authenticity In Career And Relationships  Authenticity is often confused with transparency. Understanding why authenticity matters can be challenging. I define authenticity as honesty about background, ambitions, people you aid, and efforts. Genuineness is more valued than ever before. The public seeks accessibility, authenticity, and interaction. The goal of this blog is to learn why being authentic is so important.  Why Authenticity Matters More Than Ever Authenticity At Work To be authentic in the workplace is to let others see the real you. Do not hide behind some sort of “workplace persona.” Bringing your genuine self to work may have consequences. You may have to tell your coworkers your…